In compliance with the provisions of Statutory Law 1581 of 2012, especially the provisions of its articles 9 and 12, its Regulatory Decree 1377 of 2013 and other relevant regulations, DULZAMARA SAS, identified with NIT 900550702-6, informs the policy of this company, as responsible for the processing of personal data, for the treatment and protection thereof.

1. IDENTIFICATION OF THE RESPONSIBLE:

NAME OF THE RESPONSIBLE: DULZAMARA S.A.S.
ADDRESS: Calle 24 Sur #42-47, Los Cristales
EMAIL: marcela.ruda@dulzamara.com
RESPONSIBLE TELEPHONE: +57 301 4867999

2. TREATMENT AND PURPOSE:

TREATMENT OF PERSONAL DATA:

The Company DULZAMARA SAS, subject to the constitutional and legal provisions, will be governed in its role as responsible for the processing of personal data by the guiding principles that the Colombian legal system has established in this matter, these are, according to article 4 of the law 1581 of 2012:

PRINCIPLE OF LEGALITY REGARDING DATA PROCESSING: DULZAMARA S.A.S. will manage its databases for which it is responsible in full compliance with the constitutional and legal postulates that regulate the matter.

PRINCIPLE OF PURPOSE: The purpose for which the personal data is managed and processed will be completely adjusted to the law; will be legitimately used for the development of commercial, operational and/or administrative activities of the company.

PRINCIPLE OF FREEDOM: DULZAMARA S.A.S. will treat only those data of which it has consent or those that without consent the law enables them to treat.

PRINCIPLE OF TRUTH OR QUALITY: the storage and treatment of truthful, current and exact information will be constantly ensured; Likewise, permanent measures will be implemented that tend to update the data that is stored, ensuring the non-processing of partial, incomplete, fractioned or misleading data, which is expressly prohibited by law.

PRINCIPLE OF TRANSPARENCY: DULZAMARA S.A.S. will have a communication mechanism where the owners of the data may go at any time with the aim of obtaining information about the personal data that are processed by this company and exercise the rights that assist them according to article 15 of the Political Constitution of Colombia (Right to Habeas Data).

PRINCIPLE OF ACCESS AND RESTRICTED CIRCULATION: the control and restriction of stored data is guaranteed, especially those data that by their nature require special treatment (sensitive data, of children and adolescents), so that they will only have access to those who have the proper authorization.

PRINCIPLE OF SECURITY: the necessary and appropriate measures will be taken to protect the data stored not only by DULZAMARA S.A.S. as data controller, but also by any person in charge of data processing.

PRINCIPLE OF CONFIDENTIALITY: DULZAMARA S.A.S. will guarantee the confidentiality of the stored information and will supply or communicate it only when it corresponds to the development of activities authorized by law.To this extent, DULZAMARA S.A.S. It will only process the data stored for the exercise and development of activities related to its corporate purpose and the administrative development of the company, especially for billing purposes, to comply with tax requirements when making a sale, to contact the company with the own and exclusive purposes of the contractual and commercial relationship that has been initiated between the parties when the relationship begins with a legal person, to corroborate the references and reputation of who is linked through this form in case of sale to deadlines, to carry out customer behavior analysis processes in order to define consumption habits with the aim of improving the customer experience with the DULZAMARA SAS brands; have a register of active and inactive clients; Contact clients or future clients through different channels (email, physical mail, through a call center, etc.) for collection or legal purposes, if applicable; receive, attend to and resolve requests, complaints, claims and/or suggestions presented by clients or future clients; carry out academic activities in association with public or private entities in the area of ​​marketing. For which, eventually and only for the purposes described, you may share the information with companies that participate in the development of the commercial, operational and/or administrative activities of the company, in addition to those companies that will act as data processors and that will treat DULZAMARA SAS databases under the parameters that the law imposes.

3. RIGHTS THAT ASSIST THE HOLDERS OF THE DATA:

In full development of the provisions of article 15 of the Political Constitution of Colombia and its regulations, the owner of personal data is assisted by the following Rights:

Right to know: The owner of the data is assisted by the right to know what personal data of theirs is held by those responsible and/or in charge of data processing.

Right to update: The owner of the data has the Right to permanently update the data that is processed by the person in charge and/or in charge of data processing with the aim that they are adjusted to reality and allow an optimal quality of information. information.

Right to rectify: The owner of the data has the Right to rectify the personal data that the person in charge and/or in charge of the treatment is trying to find it wrong.

Right to delete: The owner of the data has the right to unsubscribe from the databases processed by the person responsible and/or in charge of the data at the time they so wish.

Right to revoke the authorization: The owner of the personal data has the Right to revoke the authorization that was initially granted for the processing of the data by the person in charge. This revocation can be total or partial according to the owner’s wishes, and provided that such a situation is reported in a timely manner.

The owner of the personal data will have the power to decide whether or not to answer the questions that are asked when they deal with sensitive data or data of children and adolescents, as provided in literal “b” of article 12. of the 1581 law.

In no case will personal data be processed that, requiring it, do not have the prior, express and informed consent of the owner in accordance with article 9 of Law 1581.

4. RESPONSIBLE PERSON AND PROCEDURE FOR ATTENDING INQUIRIES, REQUESTS AND CLAIMS:

DULZAMARA SAS, in order to establish a permanent channel of communication with the owners of the data, thus facilitating timely and permanent attention to their queries, requests and claims, has provided that whoever wants to exercise their right to know, rectify, delete or revoke authorization, you can communicate clearly expressing the intention of your communication to the email: gerencia@dulzamara.com.

Once the mail is received by the official of DULZAMARA S.A.S., this company will have a term of 15 days to respond to it by the same means.

5. VALIDITY OF THE DATABASE:

This policy will become effective as of February 1, 2018 and any substantial modification to it will be informed in a timely manner through the appropriate means available for such purposes.

MODIFICATION OF THIS POLICY
This policy may be modified at any time, which is why we recommend that you check regularly or periodically on our website, through the intranet, where the latest version of this Policy or the mechanisms for obtaining a copy will be made available to you. Of the same.